![]() The Mercedes Facebook offering is the result of a collaboration between the two companies that started about six months ago, according to Policano. DirectTV will show off a new social TV app with Facebook capabilities at CES, allowing people to share what they are watching and to add commentary.īut unlike television sets, offering Facebook in motor vehicles involves critical safety considerations, particularly at a time when lawmakers and safety advocates are increasingly focused on distracted driving. He noted Facebook is also increasingly being integrated into televisions, with various TV manufacturers expected to showcase built-in Facebook integration at CES. ![]() “One of the core things that people do on their screens in the car is GPS navigation and the ability to see which of your friends are nearby is something we think will be really interesting for people.” ![]() ![]() “Now that cars have screens that are intelligent, you would expect that more and more car manufacturers will want to make those screens capable of allowing people to connect with their friends and take advantage of the social context that comes along with that,” Rose said in an interview. ![]()
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